Generate content
One master data,
a page for every channel.
Marcus
Amazon01The starting point
The data is there.
The page still needs writing.
A list of specifications doesn’t present a product. You need a title, key features and a description, then you start again for each channel, in its fields and lengths.
- Hundreds of pages to writeEvery new product is waiting for its title and description.
- A tone that changes from page to pageSeveral writers, several styles.
- One page per channelThe same copy to rework for every channel.
02How it works
You ask. The agents take care of it.
- 01The product’s dataIts specifications, documents and images, collected upstream.
- 02The channel’s frameworkIts page structure, lengths, tone and languages.
- 03One page written per channelThe generation agent writes each field from the master data.
- 04Review or publishEvery piece of copy can be edited, then the page goes to its channel.
Master data
Structure
Tone
Lengths
Languages
03The result in Upsellr
A complete page,
within its channel’s rules.
Every piece of copy is written from the product’s data, in its place.
Each channel gets the page it expects.
- StructuredThe channel’s fields
- Your toneIn every piece of copy
- EditableBefore publication
Illustrative example · sample data
04What makes the difference
Everything a channel page needs.
One page per channel.
The same drill doesn’t get the same title or the same length on Amazon and in your store: each channel gets the page written for it.
In the structure and the lengths.
Every channel field is filled within its length, every description follows its chapters, in the tone you defined.
With everything that goes with the copy.
The useful documents, the images in the right order, the SEO tags and each of the channel’s languages, written rather than translated.
05Results to document
What you’ll be able to measure.
- Preparation time per page
- Share of pages published without edits
- Number of channels kept up to date
Your questions.
Practical answers.
What you need to know before your first request.
Can I define the structure of my pages?
Yes. You choose the fields, their order and their lengths, and each product category can have its own structure.
How do I define my brand’s tone?
Describe it in a few sentences, with the vocabulary to use and the words to avoid. It applies to every page written.
What happens if the data is insufficient?
The pages can only say what the master data contains: the enrichment agent can complete what’s missing first.
Can I generate content in several languages?
Yes. Each page is written directly in its language from the master data, within the channel’s lengths: it isn’t translated.
Can I edit content before publication?
Yes. Every piece of copy can be reviewed and edited before it goes to its channel.
Your next pages,
written for every channel.
Try it on your products or explore generation in a personalized demo.
