Automatic categorization
The right category,
on every channel.
Marcus
Amazon01The starting point
Thousands of categories.
And your products in “Miscellaneous”.
Finding the right branch among thousands of categories, for every product and every channel: nobody really does it. Products end up in “Miscellaneous”, or in a neighbouring category.
- Huge category treesThousands of categories per marketplace: picking the right one takes time for every product.
- One category tree per channelThe same product is filed differently on Amazon, on ManoMano and in your store.
- Products nobody can findBadly classified, a product drops out of the aisles where customers look for it, and out of their filters.
02How it works
You ask. The agents take care of it.
- 01The product and its attributesThe product’s name, brand and attributes, collected upstream.
- 02The channel and its category treeAmazon’s, ManoMano’s or your store’s.
- 03Classified during generationThe generation agent picks the most accurate category from the master data, before writing the page.
- 04A well-filed pageThe product lands in the right aisle on each channel, with its category’s attributes.
Name
Brand
Attributes
Channel category tree
Master data
03The result in Upsellr
Every product in its aisle,
on every channel.
The same product finds its category in every category tree.
No more “Miscellaneous” aisles or neighbouring categories.
- AccurateThe most precise category
- Per channelA category in every tree
- At scaleThousands of products classified
Illustrative example · sample data
04What makes the difference
What makes a good classification.
The most precise category.
Based on the name, brand and attributes, the possible categories are compared and the most precise one is selected.
One path per channel.
The same product follows a different path in each category tree, each one classified when the channel’s pages are generated.
A whole catalog, in one go.
A full import or the whole catalog: every product is classified, and every category fills up.
05Results to document
What you’ll be able to measure.
- Share of products in the right category
- Number of products moved out of “Miscellaneous”
- Time spent classifying each product
Your questions.
Practical answers.
What you need to know before your first request.
What is the classification based on?
On the product’s master data: its name, brand and attributes.
Which category tree is used?
Each channel’s own: Amazon’s, ManoMano’s or your store’s.
When is the product classified?
While the channel’s pages are generated, before the content is written.
Can I change a category?
Yes. You stay in control of each page’s category, on each channel.
Is my master data changed?
No. The category lives in each channel, and the master data stays single.
No more products
in “Miscellaneous”.
Try it on your products or explore categorization in a personalized demo.
